Research has shown that an average person spends 2 hours per day using social media. But if they’re addicted to social media, they’ll probably spend much more time looking through the ‘gram.
What if you could use all your dedication scrolling to actually make money on social media? If you are willing to put in the effort and know how to use social media correctly, it can be quite lucrative.
According to Takumi’s influencer app, you can actually make money on Instagram with only 1,000 followers. If you post twice per week,
If you want to make money with Instagram, Twitter or Facebook, Snapchat, and TikTok, then here are the essentials.
People have been exposed to successful Instagram and TikTok influencers, leading them to believe that you need hundreds of thousands of followers to make it on social media. This is false.
Brands are becoming more concerned about quality over quantity. They would prefer to pay for a smaller audience or niche followers. They aren’t looking for celebrities to market their products. Instead, they are actively seeking ordinary people and influencers’.
You can demonstrate that most of your followers are UK student students aged 18-24. This is a powerful selling point, even if you don’t have a huge following. This means that it doesn’t matter how many Instagram fans you need to make a profit, but which followers you have.
How many Instagram followers are required to earn a decent amount of money?
You still need to have some followers. There’s no one that will pay you to make TikToks or Instagram reels that only your friends can see. You only need to have around 1,000 followers in order to make a little bit of money.
Many ways to make money on social media:
There are many ways to make money with Instagram, blogging, and other social media platforms.
This is often their full-time occupation, giving them freedom and independence with a good selary.
You may have heard of the TikTok houses or YouTube, which are places where creators live in a mansion and make serious money by creating content.
It takes dedication and hard work to build up a large social media audience and profile. This is not something you can do when studying full-time.
However, Instagram posts can be expensive. Brands typically pay between and PS40 for each one, depending on how many followers they have. This means that there is still plenty of money to be made on weekends.
If you succeed in making it big on Instagram, people with more than 75,000 followers can take home over P100,000 per year. It’s a large sum of money to do something you already do every day.
Instagram and TikTok have become hugely popular and can make you a lot. But trends change so they may not be as lucrative next year. It’s crucial to keep abreast of industry changes and respond quickly to any new platforms.
Charlie Watson is the runner blog Runner Beans. She was also studying to be a dietitian at University. She is now fully qualified with over 70,000 followers on Instagram!
There are thousands of people working in the social media side hustle, so you will need to find something new.
It doesn’t mean you need to do something totally crazy. But it does mean that you need to find your niche.
Take a look at what you are passionate and knowledgeable about. This subject will require a lot of time, so ensure it’s something that you are going to enjoy writing about.
Once you have a general area, narrow it down and try to find a specific angle. This is something that hasn’t been done before.
In any case, if you are looking for ways to make money on Instagram or TikTok (or any other social network), then it is worth checking out the thousands and subgenres.
Be careful not to fall for the too niche trap. It should be a topic that sparks conversation and ideas for content over the years.
Check out the competition to see their strategies and what the gaps are in your market.
Also, make sure you’re looking at the potential to monetise.
Are people willing to invest in this area of business?
Are there any products they could buy?
It takes time to build up a strong following. But, is it better to do this job alongside your studies than a traditional job ? Charlie acknowledges that it can sometimes be challenging.
Exam time is very difficult for me. My course has me on placement in a hospital for 12 consecutive weeks. I’m struggling. However, most of it is a simple balance.
Although you may not need to have hundreds of thousands of followers in order to get started, you will still need to have a lot if your goal is to make some decent income.
You won’t find a quick way to increase your following on Social Media. It takes time and effort. Charlie from The Runner Beans claims it takes at minimum a year.
It took me a while, but I have met influencers that have experienced tremendous growth in less than a year. It depends on the niche you choose and how much effort you are willing to put in. The average is between two and three years.
These tried-and-true tactics can be used to grow your social media following.
10 Best Ways to Get More Instagram Followers
Regularly update your Instagram account with content. You will lose your followers quickly if you post only occasionally.
Connect your Instagram account to Facebook or Twitter – There are many apps available, including IFTTT which allows you to automatically link up all your social media accounts. You can post photos to Instagram and it will post to your Facebook and Twitter as actual photos. This will save you time, and it will keep your posting consistent across different platforms.
You can run a competition to increase follower interaction. This can be tricky because you need to give away a prize. However, if you have contacts or a small investment, these are great ways to get new Instagram followers. You can ask your followers to like/tag/share any post, and you’ll see an increase in reach.
Interacting with brands and influencers is a great way to get involved in social media. Reach out and interact with people within your niche. If you like their posts, comment on them and share their content, they will likely reciprocate. If you have a good relationship with them, you might be able to organize collaborations like guest blogging on their site or appearing on their TikToks.
You can attract new followers by using relevant hashtags. Although they may seem uncool, hashtags are a great way to reach people who are interested in a similar niche. Research the most relevant hashtags and their popularity, or create your own. Then encourage your followers and friends to use them for sharing posts.
Geotags can be added to your posts. Especially on Instagram people search by location.
Instagram analytics:
Instagram analytics can be used to monitor activity. It’s important that you pause from time to time to assess what’s working well for your social media accounts and what’s not. Sites such as Fanpage and Squarelovin will give you data about which posts have been the most popular (only for Instagram). This can help you identify the most successful content and the best times to post it.
Post stories and share videos on Instagram and Facebook. While recording yourself might seem daunting, it is a good idea. People like to see the person behind the page. It will also help you engage more with your followers if you have a direct conversation. Upload a video to YouTube or post stories on Instagram or Facebook. It’s a fast and efficient way to do this.
Paid advertising posts: Although you can grow your audience organically it is possible to use paid advertising to boost your reach. Pay for a boost for a Facebook post doing well. Or, you can look into Google Adwords for smaller niche terms.
Quality content that is personal – Followers will gravitate to your account only if they find something of interest. Tell good stories and avoid being too promotional. They’ll keep coming back.
Save the Student on Facebook and Instagram is an inspiration site.
There are three main ways to use social media to make money. These include affiliate marketing, brand promotion, and creating online resources.
Promotion of brands and marketing
Promoting brands or their products is one way to make money using social media, especially on channels like Instagram and YouTube.
There are many apps and websites that make it easy to do this. Here are two of them:
TRIBE Influencer – This app lets you select from a range of briefs that will explain exactly what type post the brand is looking to create. After creating the post, setting your price, and submitting it for approval, you can submit it. Your posts might be denied, but you still have the option to continue your work regardless of how many people you follow.
Takumi is an Instagram app specifically created for promotion. You only need to have a public account, at least 1,000 followers, and more than 50 posts. They will tag you with your interests (food, travel, etc.). You will be matched to relevant campaigns by providing your age, gender, location and gender.
You should not be afraid of contacting brands directly, particularly smaller local businesses that may not be signed up. For example, a local restaurant may offer to provide a complimentary meal in exchange for a review. But you can only get the truth if they contact you.
Be careful not to over-promote. Your followers may become bored with being bombarded daily with ads. You can prevent this by creating a social networking posting schedule.
Charlie, a blogger for running, advises caution when choosing which products to promote.
Be selective with the brands that you work with. This will help you maintain your authenticity, reputation, and credibility.
Use affiliate links
Affiliate marketing is a method of passive earnings. You need your followers click on a link to make a purchase in exchange for you to receive some commissions.
You can promote a hotel by asking your followers to click on your link and book a room at the hotel. This will give you a share of any profits.
What does affiliate marketing look like?
You can use networks like Rakuten Marketing, and a win in order to find affiliate programs that suit your needs. You will find hundreds of thousands to choose from. However, you must select something that is relevant to your field.
You should do your research ahead of time so that you are familiar with the brand you will be promoting and feel comfortable associating with it.
Also, make sure to read the T&Cs as certain brands have rules about how you can and cannot promote their products.
You might also be interested in becoming an Amazon associate. This allows you to earn commissions by promoting Amazon products through your affiliate links.
There are more products than one million to choose from. However, commission rates can vary widely between product categories.
For instance, you can earn a 1% commission on video consoles and a maximum of 12% on clothes, shoes, and jewelry.
You can find more information in our affiliate Marketing Guide.
Once you have the links you can get people to click them and purchase the products. The trick is not to spam your followers with hyperlinks but to embed those links in high-quality content such as reviews.
Be balanced. Your followers will only trust you when you’re balanced. Don’t promote anything you don’t believe in.
Affiliate links can also be included in emails and banner ads. Affiliate marketing is more difficult if you want to make money on TikTok and Instagram. You can either place a link within your bio, or use a link button in a story.
Keep in mind that trust is everything. Followers will only listen to recommendations from trusted sources.
Non-fictional resources and digital products
Although selling non-fiction materials online can be a great idea if your knowledge is already in place, it does not happen overnight.
By creating a website, social media channel or author page, you will establish yourself as an authority on the subject. Once that is done, you can sell your eBook, email series, audio/video course, or ebook.
It is important to remember that the quality of your followers matters more than the quantity. You need people who will talk with you about the topic and invest enough in you to purchase your products.
There are many sites that can help people sell their products online.
Gumroad and Sellfy are three services that allow you to create your own’shop to sell products. The service handles the payment, delivery, and marketing of the product. You can then focus on creating high-quality products.
Remember that sites like this will take a percentage of any sale. This could potentially reach 10%.
It is also a good idea to capture customers’ details, such as email addresses, whenever they make a purchase. This will allow you to send them emails about future products and other content. For marketing emails to be sent, subscribers must opt-in.
To attract new customers, you could also offer a complimentary. You can give them a free chapter in exchange for their email address. If they are impressed they will be more likely to purchase from you in the future.
These are just three ways you can make money with your social media and blogging. Be creative and think outside the square – there are tons of other ways.
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