Facebook has begun rolling out additional ways to earn money from video content and make money as a creator of content.
Facebook has announced three updates designed to help the creators of video content earn more revenue.
The most recent changes to Facebook’s video monetization options comprise:
Revenue from short-form videos.
Expanding the eligibility to more content creators.
It makes it simpler for artists to earn money from viewers’ contributions.
The possibility of earning revenue through videos posted on Facebook is accessible to pages that meet a set of conditions.
The more Pages that are eligible will have the ability to earn money by advertising on their videos following updates to Facebook’s requirements for eligibility.
Facebook has different requirements for each kind of video advertisement: in-stream or Live, as well as Gaming. Each set of requirements is constantly being revised.
In-Stream Ad Eligibility
In-stream ads are ads that are displayed either prior to or during the video.
In order to be eligible for in-stream ads on Facebook, Pages must be:
600,000 total minutes watched from any of the video uploads within the last 60 days. This can be a combination of regular uploads of video as well as live streams and recording of streams that were live.
five or more live uploads or previously live videos. Videos should be posted not deleted and in compliance with Facebook’s Content Monetization policies.
Prior to this, Facebook only considered regular video uploads of more than 3 minutes to determine the eligibility criteria. It now also takes into account smaller video uploads as well as live streams and recordings of live streams.
In-stream advertisements are accessible to Pages that have a minimum of 10,000 followers. They are not accessible to individual profiles.
Earn Money From Video Content
Pages can earn revenue by displaying videos as short as a minute. Facebook gives them the ability to display a 30-second advertisement that Facebook declares can be “minimally interruptive.”
Prior to that, only videos lasting 3 minutes or more were able to be commercialized.
Videos that exceed 3 minutes may contain mid-roll advertisements which are shown as the video plays rather than before the video begins.
Mid-roll advertisements can now be displayed after 45 seconds of the video. This is a slight change from the earlier checkpoint of one minute.
Live Stream Ad Eligibility
Facebook has different qualifications for Pages that are interested in making money from live streams.
Alongside meeting the requirements mentioned above Page owners must fulfill another requirement in order to run advertisements while life: 60,000 live minutes seen within over the past 30 days.
Facebook mentions that time spent watching live stream recordings does not count towards meeting the eligibility requirements.
Earn Money Directly From Viewers
If Pages are able to show ads on live streams, they’ll also be able to earn money through Stars.
If you’re already familiar with Twitch’s “Bits and ‘Bits’, then you’ll immediately grasp the concept behind Facebook’s “Stars.’
It’s a type of digital currency that people can purchase using real money and then transfer to creators in return for their work. Creators are then paid an amount generated by the Stars they receive from streaming.
Facebook has expanded the eligibility of Stars to 15 additional countries. In the next few weeks, Facebook will begin testing the possibility of creators earning Stars through non-live video content.
Content creators are able to check if their Pages qualify for any of these programs for monetization within Creator Studio. Pages may apply for programs within Creator Studio too.
Facebook promises to review every application and then gradually begin accepting pages that meet the new Facebook criteria.
A study on the role of online communities in people’s lives says the following: Facebook Groups are utilized by 1.8 billion people each month.
Facebook Groups and other online communities as a whole are becoming more common in the lives of people as evidenced by the latest research study.
A study from The Governance Lab at NYU The Governance Lab examines how Facebook Groups can help people build meaningful communities, which they typically might not be able to form offline.
Of those who participated in the study, 77% of them say that the largest group they’re a part of currently is online.
The study provides a range of the most current information on Facebook Groups, including:
There are more than 70 million admins and moderators who run active Facebook groups.
The majority of users are part of at least five groups.
The median for respondents’ top group — either online or offline ranges between 25 and 100.
Communities that are connected to local cities and communities create the highest feeling of belonging.
More than 50% of those who listed an online group as the one they consider most important have been part of that group for more than a year.
They are the quantitative findings. The study also provides qualitative data on what draws individuals to join online communities and the benefits they get by participating.
Below are some more findings of the study, which give a better understanding of the people’s relationships with online communities.
This is the reason it’s important to note how it was carried out. The research in the report comes from interviews conducted with fifty Facebook community leaders as well as many experts in the field of community.
The study also provides information taken from Facebook internal research as well as a literature review and a global 15,000-response survey by YouGov of those who are members of both in-person and online communities.
Here are some of the study’s most important conclusions:
You can feel a sense of belonging within a virtual group, even when the members live in different cities.
The online communities are a magnet for leaders and members who are marginalized in society.
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